Forget Bieber-mania. It's time for David Bowie mania. With the release of his new album 'The Next Day' due next month, it seems as though everybody -- including 'X Factor' boss Simon Cowell -- wants a piece of rock's legendary chameleon.
When the folks at Lincoln decided to launch a new promotional campaign featuring contemporary artists covering classic songs, Beck was an obvious natural choice -- after all, his Record Club project has already found him recording new versions of the Velvet Underground and Leonard Cohen, among others.
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